I love creative ads. There are not that much TV ads that really catch my attention, but this one is hilarious.
When I saw it in Germany, I called my whole family to watch it with me. However, my sisters were not nearly as impressed as I am: Maybe it really depends on the person if you find the ad funny or not.
I think it must be very frustrating for marketers that people are so different, because they just cannot target all customers with one spot!
However, this spot is an example that cultural perceptions are not that different: This ad was shown in Germany and in the US! Star Wars fans everywhere, huh?
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